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AnyMind Group重命名CastingAsia和AdAsia品牌

從事D2C、雲端製造及娛樂和市場營銷的軟件製造商公司AnyMind Group今天宣布了連接各種產品並為未來擴展搭建跑道的舉措。 連接AnyMind Group各類型產品 繼推出營銷、娛樂和D2C新業務,以及收購品牌之後,AnyMi...

October 21, 2020

(English) CastingAsia Report: Onset of COVID-19 saw increased branding and CSR campaigns for influencer marketing in Asia

对不起,此内容只适用于美式英文和Bahasa。...

September 10, 2020

Download: CastingAsia 2020年 亞洲網紅營銷概況

本報告旨在幫助營銷人員在網紅營銷中作更明智的決定,並推動區域性的網紅營銷教育,終望能促進行業內發展更具影響力和效率的網紅營銷活動。 本報告利用了來自CastingAsia平台中170,000多個網紅的數據,以及參考過去一年...

September 10, 2020

(English) POKKT brings CastingAsia to India, one of Asia’s biggest Influencer Marketing platforms

对不起,此内容只适用于美式英文和日文。...

September 9, 2020

(English) AnyMind Group unveils winners of MDEC’s #YoungCreators TikTok challenge

对不起,此内容只适用于美式英文。...

September 9, 2020

(English) Social media influencer marketing in Hong Kong

对不起,此内容只适用于美式英文。...

August 27, 2020

(English) AnyMind Group in Support Of #YoungCreators To Accelerate Youth Participation in Digital Economy

提供数字营销、娱乐、人力资源解决方案及D2C业务的科技公司AnyMind Group今天欣然宣布,参与由马来西亚数字经济发展局(MDEC)所發起的#SayaDigital活动豁下的計劃#YoungCreators,该活动旨在支持...

August 25, 2020

CastingAsia在社交媒體分析平台中新增了競爭對手和hashtag分析功能

我們一直在尋找更多讓Marketers能充分活用網紅推廣的方法,這就是除了建立自助、一站式網紅推廣平台外,我們還新增了社交媒體分析功能的原因。新功能用於追踪和了解網紅推廣活動的成效,並可發掘社交媒體和網紅推廣的新機遇。 我們在...

August 17, 2020

(English) Social media influencer marketing in Singapore

对不起,此内容只适用于美式英文。...

August 13, 2020

Social media influencer marketing in the Philippines

Influencer marketing continues its steady growth in the Philippines, and taking steps towards making an impact on bu...

July 30, 2020

(English) Social Media Influencer Marketing in Thailand

对不起,此内容只适用于美式英文和泰文。...

July 16, 2020

(English) Social media influencer marketing in Vietnam

对不起,此内容只适用于美式英文和越南文。...

July 2, 2020

(English) AnyMind Group launches social media account analytics on CastingAsia

对不起,此内容只适用于美式英文和日文。...

June 23, 2020

(English) Social Media Influencer Marketing in Japan

对不起,此内容只适用于美式英文和日文。...

June 18, 2020

Rise of Social Media Influencer Marketing in Indonesia

We’re stating the obvious, but Indonesia is a big market for influencer marketing. Data sourced by We Are Social and...

June 3, 2020

如何有效檢測網紅推廣實績

讚好數一向是衡量廣告活動成效的一大準則,但早前Instagram承認了因程式錯誤,引致部分Likes被消失,影響大批用家。加上Instagram著手推行隱藏讚好數的決定,為整個網紅業界帶來徹底改變。Instagram先前在澳洲、巴西、加拿大...

April 20, 2020

從IG推廣品牌產品,到自創品牌 – 網紅打造專屬經濟圈

明星創立自家品牌並非新鮮事,外國有Rihanna的Fenty Beauty、Kylie Jenner的 Kylie Cosmetics;台灣有五月天阿信的StayReal;羅志祥的STAGE。中外明星都靠著自帶的名人效應,宣傳及推廣自創品牌...

April 20, 2020

網紅二代

說到成功的星二代,不得不提木村拓哉和工藤靜香的二女兒 — 木村光希。她雖然只有17歲,但IG坐擁200多萬followers的她已憑著優良的基因火速成為不少品牌的代言人,更走遍各大品牌的時裝秀。而本地代表就非沈月莫屬。深得媽媽邱淑貞遺傳的她...

April 9, 2020

CastingAsia與講談社聯手推出「Anime Manga Official」 漫畫YouTube頻道

AnyMind Group的網紅推廣公司CastingAsia今天欣然宣布與講談社合作,推出「Anime Manga Official」 漫畫YouTube官方頻道。該頻道將提供官方翻譯成英語的漫畫內容,例如:《進擊的巨人》、《頭文...

April 8, 2020

AnyMind Group從日本郵政和現有投資者中獲追加資本 發展直接面向消費者(D2C)的業務

香港 - 3月5日 - 提供市場推廣、娛樂、人力資源解決方案的科技公司AnyMind Group今天欣然宣布,將發展直接面向消費者(Direct to Consumer)的業務,並投資健身服裝品牌LÝFT及與其建立戰略合作夥伴關係。 ...

March 5, 2020

AnyMind Group收購日本網紅公司GROVE

科技公司AnyMind Group, 今天欣然宣布與日本媒體公司Space Shower Network Inc.(TSE:4838,下簡稱Space Shower Network)AnyMind Group亦將收購其旗下子公司GROVE ...

January 8, 2020

Rounding off a big year for CastingAsia

In 2019, CastingAsia truly came into a brand of its own. Having been one of the first to launch an influencer marketing ...

December 24, 2019

Entering 2020 with our friends in the Philippines

It’s time for another peek into our Manila office, as we heard that they were hosting a year-end party for influencers a...

December 19, 2019

Four influencer marketing evolutions to look out for in 2020

We’ve experienced many shifts and changes this year in influencer marketing, however, what does next year have in store ...

December 16, 2019

AnyMind Group at Social Media Week Manila – the evolved influencer marketing landscape

Social Media Week prides itself in being one of the world’s premier conferences that brings together digital marketi...

November 25, 2019

CastingAsia推出AnyStyle.Tokyo 擴大外國遊客對日本旅行的興趣

科技公司AnyMind Group旗下的網紅營銷業務CastingAsia今天欣然宣布推出網紅網絡AnyStyle.Tokyo,為長居於日本的外國網紅及製作與日本文化、服務、產品和不同地區相關內容的創作者提供資源及協助。 是次...

November 20, 2019

中田英壽開設首個個人YouTube Channel【Hidetoshi Nakata Official】 今天開始全球發布

YouTube Channel 由 AnyMind Group 和 SUNNY SIDE UP 共同設立的新公司「AnyUp」營運 科技公司AnyMind Group與日本公關顧問公司SUNNY SIDE UP於今年8月設立的合資公司...

November 5, 2019

CastingAsia hosts “Thailand InfluTalk : Future of Influencer Marketing 2020” seminar in Bangkok

Nowadays, almost every marketer has in some way experimented with influencer marketing. In an ever-changing business wor...

November 1, 2019

Connecting the dots with CastingAsia @ YouTube Enterprise Day 2019

In August 2019, CastingAsia, the leading influencer marketing solutions provider and part of AnyMind Group, took part in...

October 14, 2019

CACN Fest ID 2019 – empowering the growth of creators in Indonesia

At AnyMind Group, we’re looking to drive the growth of industries, businesses, and professionals through technology. Wit...

September 26, 2019

CastingAsia於網紅推廣平台推出CPA和CPC收費功能

AnyMind Group集團旗下的網紅市場推廣科技解決方案提供商CastingAsia,今天欣然宣佈在CastingAsia平台上推出以每次完成行動成本(CPA)和每次點擊成本(CPC)的功能,以便市場推廣人員能更有效地透過網紅市場推...

September 26, 2019

AnyMind Group (and CastingAsia) at Digital Transformation Trends Forum 2019

In early September, AnyMind Group’s Global Managing Director of CastingAsia Creators Network, Siwat Vilassakdanont, took...

September 20, 2019

Three Reasons Why Influencer Marketing Campaigns Typically Fail and How to Address Them

Evaluating and weighing upon less impactful metrics will not only sway the calculations of ROI in the wrong direction bu...

September 12, 2019

The new and improved CastingAsia mobile app is live now!

This one-stop dashboard provides you with easy access to browse through a range of campaign opportunities happening in y...

September 4, 2019

CastingAsia is at it Again! DAAT DAY 2019

CastingAsia Joins DAAT DAY 2019 Digital advertising, influencer marketing, current and future outlooks of the industry,...

September 4, 2019

AnyMind Group appoints Punsak Limvatanayingyong as Country Manager, Thailand

AnyMind Group, a technology solutions provider for the advertising, influencer marketing and human resource industries, ...

September 3, 2019

3 ways influencer marketing can be better tied into advertising

Social media influencer Y posts an image or video of the latest product by brand X, an avalanche of product sales ensue ...

August 27, 2019

國際球星本田圭佑與CastingAsia Creator Network合作開設YouTube頻道

科技公司AnyMind Group今天欣然宣布,委任國際球星本田圭佑為集團顧問。同時,本田圭佑通過其個人投資機構KSK Angel Fund認購AnyMind Group股份,成為集團的戰略投資者。 作為協議的一部分,本田圭佑將會與A...

July 11, 2019

Essential Tips for Marketers to Better Measure Influencer Marketing ROI

So – either you’re already running a social media influencer marketing campaign or thinking about how to take the first ...

March 25, 2019

Three Trending Social Media Platforms Worth Checking Out

When the subject of social media platforms comes up, several popular platform names might come to mind. Many influencers...

March 25, 2019

Unique Influencer Niches to Consider Exploring in 2019

When you think of common industries and business verticals that are involved in the vastness of social media influencer ...

March 25, 2019

From Campaign to Conversion: Learn How to Leverage Influencer Marketing to Optimize ROI

Advertisers are often perplexed and befuddled on how to use social media influencer marketing to the best of their advan...

March 25, 2019

AnyMind Group acquires leading Thai multi-channel network Moindy, launches CastingAsia Creators Network

CastingAsia Creators Network to offer influencer management business across Asia AnyMind Group, an AI solutions provide...

March 20, 2019

Influencer Marketing Vs. Traditional Marketing: The Need-to-Know in Today’s Fast-Paced Marketing World

Breaking and bending the rules of traditional marketing, a new player in the game has emerged and is shifting the way we...

February 18, 2019

Social Media Rules of Engagement Spotlight: Three Creative Tools No Social Media Influencer Should Be Without

Sometimes it’s difficult to find the best way to develop and post your content in the competitive sphere of social media...

February 18, 2019

Social Media Rules of Engagement Spotlight: How Can I Start Getting Paid for My Content?

So you’re an influencer – you already enjoy sharing your content and taking photos – so why not start getting paid and r...

February 18, 2019

Social Media Rules of Engagement Spotlight: Tips for Creating More Shareable Social Media Content

When deciding what type of content to share on social media platforms, what are some of the key requirements that come t...

February 7, 2019

Social Media Rules of Engagement Spotlight: How Can I Increase Followers? Maximize Your Follower Count by Following These Few Simple Tips!

What can I do to increase my follower count and get more attention? This is one of the most frequently asked questions t...

February 6, 2019

Transparency and Fraud Prevention in Social Media Marketing: Get Protected Today!

The online advertising industry has been plagued by reports and scandals around ad fraud, brand safety and transparency....

February 6, 2019

Hot Social Media Influencer Marketing Trends for 2019: Live Video

Leveraging on live videos will be an interesting and effective approach for advertisers this year aiming to tell their b...

February 6, 2019

Hot Social Media Influencer Trends for 2019: Micro-Influencers

Given the recent boom of popularity of social media influencer marketing in Asia, and the rise in platforms that con...

January 22, 2019